According to new research from IAB and Statista, a staggering 9 in 10 advertisers are already leveraging GenAI tools for digital campaigns. And they’re not just testing the waters —…
Home This spring, a quiet farming game launched on Roblox and changed everything. Grow a Garden, developed by The Garden Game, reached: ✨ 11.7 million concurrent players 📊 1.8…
Home Welcome to the fourth installment of Gaming the Future of Travel. This time, we spotlight Simulator games—a genre that blends realism, repetition, and progression into incredibly immersive…
Home Welcome to the third edition of our Gaming the Future of Travel series. This time, we explore one of Roblox’s most enduring—and wildly popular—genres: the Obby. Short for…
Home Tycoon games are among the most iconic and replayable experiences on Roblox. They tap into a universal drive—start small, build smart, and grow big. And for tourism brands, these…
Home Roblox has evolved beyond just a gaming platform—it’s a thriving ecosystem of virtual experiences where brands, creators, and players intersect. For those in the tourism, entertainment, and experiential industries,…
Home Assisting marketers to reach Gen Z (1/3 of the global population) via immersive marketing activations that encompass AI, the Metaverse, 3D/XR experiences & UGC Gaming. Public speaker,…
Home The Future of Travel Marketing is Immersive – Are You Ready? One of the biggest challenges in marketing today is engaging Gen Z—a generation that rejects traditional advertising…
DESTINATE assists tourism organizations to implement the latest tech to reach Gen Z across platforms such as Roblox, Fortnite, Zepeto, The Sandbox and other 3D immersive social media.
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