Gen AI Has Changed the Rules of Travel Marketing
Right now, is the most opportune time to adopt the most powerful tool for increasing bookings and driving measurable revenue. I recently attended a gathering in Las Vegas with a
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Nearly 90% of Advertisers Are Now Using GenAI. Are You?
According to new research from IAB and Statista, a staggering 9 in 10 advertisers are already leveraging GenAI tools for digital campaigns. And they’re not just testing the waters —
Canary Islands Joins Destinate’s Top 7 Branded Tourism Games
Home Every day, tourism boards ask the same question: “How do we effectively reach Gen Z?” The answer isn’t more ads — it’s more interaction. Platforms like Roblox
ASEAN: ImaginASEAN – The Great Metaverse Hunt
Home Platform: Roblox Commissioned by: ASEAN (Association of Southeast Asian Nations) Developer: Cosmow Launch Date: September 27, 2024 (World Tourism Day) Partners: AirAsia, Agoda, ASEAN-Korea Centre Instagram Link: https://www.instagram.com/reel/DCSzbUQJoEW/ Launch Stats: ~200,000 players in first 3 days
Imagine an Eco-Tourism Game So Good, It Makes People Want to Protect the Real Plac
Home This spring, a quiet farming game launched on Roblox and changed everything. Grow a Garden, developed by The Garden Game, reached: ✨ 11.7 million concurrent players 📊 1.8 […]
Canary Islands: Find the Seasouls
Home https://destinate.net/wp-content/uploads/2025/06/FTS_video-evento_EN.mp4 Platform: Roblox Launched by: Canary Islands Tourism BoardDeveloper: BrandNewVerseCreative Lead & Event Production: Flecher.coScientific Contributor: Cristina Fernández Gil (Oceanographer)Co-Financed by: European Regional Development Fund (ERDF)Game Link: Play on RobloxLaunch Stats: 1.5 million visits in the
DESTINATE assists tourism organizations to implement the latest tech to reach Gen Z across platforms such as Roblox, Fortnite, Zepeto, The Sandbox and other 3D immersive social media.
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